Bangkok-based Rakluke Group has expanded into online business via its website www.momypedia.com and plans to provide personal information to users.
The group's president Subhawadee Harnmethee, said Rakluke (love children) intended the website to create a community of families and parents who wanted to communicate and share experiences and knowledge via an online network.
The company is also keen to sell advertising space on the website to companies wanting to promote their business on a family-based network, and is open to application for membership registration from Internet users who are prepared to pay for its services.
Subhawadee said the website would provide online media and solution services and business services such as online research and surveying.
The marketing manager of www.momypedia.com, Vatayos Atvisejsiwakul, said that in a "next step", the website planned to provide Web 3.0 - creating a large collection of databases that could be connected on demand. This will enable users to access information on demand, providing them with knowledge to support their lifestyles.
Www.momypedia.com will also provide live chat facilities with experts such as doctors next year, as well as producing online television programmes and radio over its online network. It will also begin marketing commercial businesses to customers next year, Subhawadee said
Rakluke Group's managing director Chanida Intaravisut said the website was not only a Web-based community for families, enabling members to create activities together, but was also a new marketing channel for businesses.
It has already won three international awards, including bronze awards from 8th Annual Horizon Interactive Awards and the 2009 Summit Creative Awards, both in the United States. It also won an Award of Distinction at the 15th Communicator Awards, Chanida said.
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